GEZA_08_Faber_photo_Massimo Crivellari

Furla Progetto Italia

Tavarnelle Val di Pesa, Firenze. 2021

Immagine 32

Furla factory, an industrial architecture and office project integrated into nature, where working environment, sustainability and landscape are harmoniously conceived

GEZA_08_Faber_photo_Massimo Crivellari1

The new Furla Factory is located in Tavarnelle Val di Pesa, in the province of Florence, immersed in the Chianti area. The project highlights a paramount theme: the integration of the industrial architecture into the Italian landscape, providing an opportunity to rethink the quality of the workspace.

The morphology of the land is truly taken into consideration and is enhanced through the three fundamental elements – the driveway, the terraces and Piazza Furla – which define clear areas around the building volumes. Nature crosses the boundaries between inside and outside thanks to a system of patios and green roofs overlooking the wooded area.

The main entrance recalls the archetype of the Tuscan villa access: a linear row of cypresses to welcome the visitor and show the way through. This rhythm is replicated on the facade of the buildings with sunscreen filtering blades that control the amount of light that can get through the work spaces in relation to the orientation and the seasons.

Along the avenue the buildings are arranged in sequence of floors, staggered in plan and placed on different levels to accommodate the different activities of the Factory, the parking integrated into the morphology of the land, and Piazza Furla, the focal point of the axis that marks the arrival and main entrance. From this focal point – conceived as the heart of the company – you can access both the management and the production departments. Despite being located into different buildings, they are organically connected through internal path, thus perfectly integrating working areas that are normally set apart.

The entrance to the offices, with the double-height reception and the large open-air hall becomes the point where the boundaries between architecture and landscape merge. The interiors have been designed in such a way as to have real layout flexibility. The orderly sequence of offices is punctuated by green patios, relationship spaces, such as meeting rooms, break areas and showrooms.

  • Location

    Tavarnelle Val di Pesa, Firenze

  • Client

    FC Immobiliare Spa

  • Chronology

    Project: 2017 – 2018
    Construction: 2018 – 2021

  • Offices

    2.800 sqm

  • Terraces and green roofs

    1.200 sqm

  • Freight area and outdoor parking

    7.700 sqm

  • Green area

    23.000 sqm

  • Photographer

    Fernando Guerra (FG + SG Fotografie de Arquitectura)


Thanks to all the people involved into the project. For their professionalism, skills and passion.
  • Architectural Project and Artistic Direction

    GEZA Gri e Zucchi Architettura srl (Udine)
    Arch. Stefano Gri and Arch. Piero Zucchi (project leaders)
    Arch. Alessia Dorigo and Arch. Marjana Dedaj (project leaders)
    Arch. Stefania Anzil, Arch. Elisa Mansutti, Arch. Beatrice Pellos

  • Structural Project and Construction Supervision

    Arch. Francesco Tessaro, Arch. Giulia Marcon, Arch. Roberto Pasquali
    Arch. Clemens Kusch – CFK Architetti (coordination)

  • Landscape Design

    Biagini – Bracciali studio di ingegneria (Arezzo)
    Ing. Piero Bracciali and Ing. Alessandro Fei
    Arch. Francesco Misuri, Ing. Matteo Ciofini, Ing. Adrian Burca,
    Ing. Alessandro Blanc, Geom. Paolo Renzoni
    Arch. Pietro Pagliardini (structural testing)

  • Mechanical and Electrical Design

    LAND Italia (Milano)
    Andreas Kipar (project leader)
    Valerio Bozzoli, Arch. Luisa Bellini, Arch. Andrea Occhetti, Arch. Cecilia Ricci, Arch. Francesca Villa

  • Acoustic Comfort Advice

    Arch. Laura Mantegazza,
    Arch. Gianna Galgani

  • Client Supervision

    Ing. Paolo Pietro Bresci (mechanical plants design + works supervision)

  • Contractors

    p.i. Marco Cellini (electrical plants design + works supervision)

    Ing. Sacha Slim Bouhageb (Firenze)

    ProGeo Engineering srl (Arezzo)

    Dott. Andrea Varini

    Excavation and earth movement: Bruschi
    Landscape works and green roofs: Frassinago
    Prefabricated structures: Baraclit
    Window frames and facade cladding: Pichler
    Waterproofing: Impernovo
    Building works and finishings: Fabbri Services
    Plants: Ing. Ferrari
    Lighting: ZR Light
    System walls: VetroIn
    Ceramics: Graniti Fiandre
    Concrete elements: Deana
    Elevators: Baglini Group
    Furniture: Multitema; Della Chiara
    Signboards: Graphic Service

This site is registered on as a development site.